Google Adsense Error: Valuable inventory


Have you ever bought a website or did you want to move it and monetize advertising with Google Adsense? Then there are many problems with the authorization of the website which are often acknowledged with error messages.

New error messages on Adsense

Have you created a new Adsense account and added the website? Great, then you have received a new Adsense code and inserted it into the appropriate pages.

Google then checks your page in the background and usually unlocks it for monetization.

Recently, however, many pages are rejected with the following message:

Valuable inventory: Under construction

For new websites, you might think that no content has been found, or that the site is simply not suitable for monetization. But if a page has been running on Adsense advertising for years, the message is confusing.

The following problems might exist. Just take a closer look at your site before you start a new review on google. The 2. Checking process usually takes 2-3 days.


Adsense, the old owner's Analytics code, or the old ID is still in the site.


Go to a few of your pages and look in the source code to see if there is code from google. Make sure it's the same code you got from Adsense. If you use plugins eg for WordPress, the ID must be adjusted there as well. Clears the cache of the website in the CMS.


Website not reachable via IPV6. Default page is loading.


That does not strike immediately. If you have entered an IPV6 address in the DNS, or if you use Cloudflare, the website is preferably called ipv6. If no configuration for ipv6 is available on the server, the website will not be called. An error message then appears or a server default page is displayed. Configure simply ipv6 in the DNS and on the server correctly, then google can also call the page easily.

Example of an IP configuration in Plesk. Shown are IPv4 and IPv6 at the top of the picture

Once you have completed these points, you can arrange a re-examination. Often it also helps just to have a new subdomain checked, such as www., For a quicker check.

If everything fits, google will then contact you via email with a confirmation like this:

Confirmation from Google that the website has been activated to serve ads.


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